Brand Building On Social Media

Build brand strategy to drive customer engagement across products in the online space.

  • Brand positioning
  • Target customer profile basis
  • Content creation and regular updates to maximize Customer Lifetime Value (CLTV) across customer journey
  • Unified customer experience in the omnichannel environment
  • Influencer strategy
  • Affiliate marketing strategy
  • Brand engagement score improvement

Performance Marketing

  • Overall ads spend strategy across full array of channels viz. Google, social media, OTT, email, SMS to maximize traffic, AOV and conversion
  • Creative ads leveraging assets created for social media with appropriate channel selection
  • Optimize Pay Per Click (PPC) spend to maximize Return On Ad Spend (ROAS)
  • Managing the marketplace advertisements and participation in ongoing promotions
  • Retargeting campaigns

Website Development and Optimization

  • D2C Website design and creation ensuring higher click through rate (CTR)
  • Mobile application design & development
  • Creating engaging content for community building
  • New product launch
  • Recommendations to drive higher customer engagement
  • Conversion Rate Optimisation

Marketplace Management

  • National and local level relationship management
  • Onboarding at relevant marketplaces
  • Product content creation and listing
  • Catalogue management
  • Price tracking across marketplaces and recommendations
  • Analytics based actions to maximize sales
  • Continuous review and revisit strategy for each marketplace

Search Engine Optimization (SEO)

  • Overall strategy and execution of SEO to increase organic traffic
  • Optimize on page content for better user experience
  • Site authority through off page optimization
  • Website and server optimization as technical SEO

Supply Chain And Logistics Management

  • Relationship with regional as well as national level 3PL partners
  • Ability to create customized business plan
  • Manage entire delivery including the last mile and COD
  • Customer experience management to increase customer retention
  • Efficient returns management
  • Bringing efficiencies for cost optimization

Technology As A Service (TaaS)

Our services are powered by thought through and customized suite of technology applications that help businesses to scale up with ease.

  • Reconciliation of stock and payment
  • Integration with third party vendor applications
  • Integration with client-side applications and setting up data templates
  • Unified and simplified dashboards to tracking and improving on key metrics like sales trend, net realization, channel and product wise sales, supply chain efficiency, AOV, conversion, ROAS, etc.
  • Website and mobile application development
  • Analytics to predict demand pattern to ensure high fill rate
Enquire Now